Privacy policy.

**Last Updated: March 19, 2025**

HYour privacy matters to us. This Privacy Policy explains how Unconventional Lives (“we,” “our,” or “us”) collects, uses, shares, and protects your personal information when you visit www.unconventionallives.com (“Site”), interact with our content, or engage with our services.

We are committed to complying with applicable privacy laws, including the General Data Protection Regulation (GDPR), the California Consumer Privacy Act (CCPA), and Meta’s advertising and data protection policies.

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1. Information We Collect

We collect the following categories of information:

• Contact Information: Name, email address, or phone number when you sign up for our newsletters, events, or downloads.

• Usage Data: IP address, browser type, pages visited, time spent on the Site.

• Cookies & Tracking Data: We use cookies, pixels, and similar technologies (including Meta’s tools such as the Meta Pixel) to measure performance and deliver relevant ads.

• Social Media Data: Information shared through engagement with our social channels.

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2. How We Use Your Information

We use your information only for clear, limited purposes:

• To provide and improve our Site, content, and services.

• To send you newsletters, updates, or marketing communications (only with your consent).

• To analyze engagement and personalize your experience.

• To deliver and measure targeted advertising on Meta platforms and others.

• To comply with legal obligations.

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3. Lawful Basis for Processing (GDPR)

We process your personal data on the following legal bases:

• Consent: When you subscribe to our newsletter, accept cookies, or agree to marketing.

• Legitimate Interests: To improve our Site, protect security, and provide relevant advertising (balanced against your rights).

• Contractual Necessity: When we need your data to provide services you requested.

• Legal Compliance: When required by law.

You may withdraw consent at any time (see Section 7).

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4. Data Retention

We keep your personal data only as long as necessary:

• Newsletter subscriptions: until you unsubscribe.

• Usage and cookie data: typically [12–24 months], then anonymized or deleted.

• Other personal data: retained as long as needed for the purposes stated above or to comply with legal obligations.

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5. Sharing Your Information

We do not sell your personal data. We may share limited information with:

• Service Providers (e.g., email platforms, hosting providers, analytics tools).

• Advertising Platforms (e.g., Meta) to deliver and measure ads, in accordance with their policies.

• Legal Authorities if required by law.

All third parties are contractually required to safeguard your data and comply with privacy laws.

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6. Cookies & Tracking Technologies

We use cookies and similar technologies for:

• Site functionality and security.

• Analytics to improve user experience.

• Marketing and advertising, including Meta Pixel for ad targeting.

Your Choices: You can manage cookie preferences in our banner and withdraw consent at any time.

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7. Your Rights

Depending on your location, you may have the following rights:

• Access: Request a copy of the data we hold about you.

• Correction: Update or correct your personal data.

• Deletion: Request that we delete your personal data.

• Objection: Opt out of processing for marketing or legitimate interest.

• Withdrawal of Consent: Revoke consent for cookies, newsletters, or marketing at any time.

• Portability: Receive a copy of your data in machine-readable format.

To exercise these rights, contact us at [insert email address].

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8. Data Transfers

If your data is transferred outside your country (e.g., to the U.S.), we ensure appropriate safeguards, such as Standard Contractual Clauses under GDPR.

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9. Security

We apply privacy by design and by default—collecting only the minimum data needed, securing it with technical and organizational safeguards, and deleting it when no longer required.

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10. Children’s Privacy

Our Site and services are not directed to children under 16. We do not knowingly collect data from children.

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11. Updates to This Policy

We may update this Privacy Policy from time to time. Changes will be posted here with a revised effective date.

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12. Contact Us

If you have any questions, privacy concerns, or requests:

#### 11. Contact Us

Questions or privacy love notes? Reach us at [info@unconventionallives.com](mailto:info@unconventionallives.com)